TOMMY HILFIGER & GEORGE LOIS CELEBRATE THEIR COLLABORATION ON ICONIC AMERICA


In Support of the U.S. Fund for UNICEF

Co-hosted by Conde Nast Media Group


Fashion Week's Hottest Party to take place at New York's iconic MoMA


WHO: Tommy Hilfiger and George Lois celebrate their collaboration on an upcoming book Iconic America: A Roller-Coaster Ride Through the Eye-Popping Panorama of American Pop Culture and its support of theU.S. Fund for UNICEF. Co-hosted by Condé Nast Media Group, the event will feature a musical performance by Debbie Harry featuring Chris Stein and Paul Carbonara. DJ Stretch Armstrong will perform throughout the evening as well. Expected attendees to include: Usher, Ciara, Martina McBride, Ludacris, Irina Lazereanu, Alicia Witt, Miri Ben-Ari, May Anderson, Jennifer Esposito, Callie Thorne, Keith Robinson, Fabian Basabe, Tamara Feldman, Katrina Bowden, Sherri Saum, Tinsley Mortimer, Jimmy Johnson, Manny Perez, Aaron Yoo, Dante Basco, Blake Lively, Penn Bagley, The Misshapes, Mark Ecko, Gabe Saporta of Cobra Starship, Ian Astbury of The Cult, and many, many more…

WHY: This celebration will preview Iconic America; A Roller-Coaster Ride Through the Eye-Popping Panorama of American Pop Culture (Universe; November 2007; ISBN: 978-0-7893-1573-1; $60.00). The book, inspired by Tommy Hilfiger's passion for Americana and George Lois' provocative visual power, presents a mosaic of over 400 iconic and iconoclastic images uniquely juxtaposed on its pages from the melting pot of the American experience. The images compel Americans to question who we are, what we stand for, and perhaps, where we should be heading. Not only does Iconic America celebrate the snap, crackle, and pop of American popular culture, it offers a poignant and compelling commentary on America.

Available November 6, Tommy Hilfiger will donate $5 to the U.S. Fund for UNICEF for every copy of the book Iconic America and each item of the capsule collection sold at Tommy Hilfiger stores. Fifty percent of that will go towards helping the children of the world and fifty percent towards educating American children about the world.

WHEN: Wednesday, September 5th
8:00 p.m. – Media Check-In
9:00 – 11:00 p.m. – Arrivals

WHERE: The Museum of Modern Art
11 West 53rd Street
Red Carpet Check-In (53rd St. Side)

PHOTO CRED: Tommy Hilfiger and George Lois celebrate the collaboration on Iconic America and announce their support for the US Fund For Unicef

MEDIA RSVP: To request credentials please contact Shawn Purdy/Christina Stejskal – PMK/HBH
(212) 582-1111 - shawn.purdy@pmkhbh.com /christina.stejskal@pmkhbh.com